MARC details
| 000 -LEADER |
|---|
| fixed length control field |
01700cam a2200253 i 4500 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
PIMLIB |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20250509155803.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
250509s2022 maua b 001 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9780262543279 |
| Qualifying information |
(paperback) |
| 042 ## - AUTHENTICATION CODE |
|---|
| Authentication code |
pcc |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HF5718.22 |
| Item number |
.K395P |
| Year |
2022 |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Kazakoff, Miro, |
| Relator term |
author. |
| 9 (RLIN) |
101434 |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Persuading with data : |
| Remainder of title |
a guide to designing, delivering, and defending your data / |
| Statement of responsibility, etc. |
by Miro Kazakoff. |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
|---|
| Place of production, publication, distribution, manufacture |
Cambridge, Massachusetts : |
| Name of producer, publisher, distributor, manufacturer |
The MIT Press, |
| Date of production, publication, distribution, manufacture, or copyright notice |
[2022] |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
253 pages : |
| Other physical details |
illustrations (some color) ; |
| Dimensions |
23 cm |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc. note |
Includes bibliographical references (pages 247-248) and index. |
| 505 0# - FORMATTED CONTENTS NOTE |
|---|
| Formatted contents note |
Introduction to persuading with data -- Know your own mind (in order to change others') -- See how graphs work (inside your brain) -- Choose the right graph (for your data) -- Simplify to amplify (your message) -- Build effective slides (with the point in mind) -- Structure your data (so others can follow it) -- Frame the data to persuade (so the audience acts) -- Present your data (with less preparation) -- Prepare for resistance (because resistance shows they care). |
| 520 ## - SUMMARY, ETC. |
|---|
| Summary, etc. |
"A business communication textbook that combines data visualization and rhetoric to develop presentations that enable audience members to act"-- |
| Assigning source |
Provided by publisher. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Business presentations |
| General subdivision |
Graphic methods. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Information visualization. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Persuasion (Psychology) |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) |
|---|
| 9 (RLIN) |
100714 |
| Topical term or geographic name as entry element |
0027 วิศวกรรมศาสตรบัณฑิต สาขาวิชาวิศวกรรมคอมพิวเตอร์และปัญญาประดิษฐ์ |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
Library of Congress Classification |
| Koha item type |
หนังสือ |
| Suppress in OPAC |
|
