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New products management / Merle Crawford, Anthony Di Benedetto [book] by
  • Crawford, Charles Merle, 1924-
  • Di Benedetto, C. Anthony
Series: McGraw-Hill/Irwin series in marketing
Edition: 9th ed
Publication details: Boston : McGraw-Hill, c2008
LOC classification:
  • HD69.N4 C899 2008
Availability: Items available for loan: PIM Creative Learning Space Chaengwattana (1).

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Panyapiwat Institute of Management
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