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		Consumer behavior and marketing strategy / J. Paul Peter, Jerry C. Olson [book] by Peter, J. Paul Olson, Jerry Corrie, 1944- Edition: 8th ed. Publication details: Boston : McGraw-Hill, 2008 LOC classification: HF5415.32 .P478 2008 Availability: Items available for loan: PIM Creative Learning Space EEC (1). Found in Open Library: Place hold Place recall Add to cart (remove)
		Marketing management : knowledge and skills / J. Paul Peter, James H. Donnelly, Jr. [book] by Peter, J. Paul Donnelly, James H Edition: 10th ed. Publication details: Boston : McGraw-Hill/Irwin, c2007 LOC classification: HF5415.13 .P478M 2011 Availability: Items available for loan: PIM Creative Learning Space Chaengwattana (1). Found in Open Library: Place hold Place recall Add to cart (remove)

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