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CRM เกมครองใจลูกค้า /

By สมวงศ์ พงศ์สถาพร. กรุงเทพฯ : ยูบีซีแอล บุ๊คส์, 2550 . 228, [11] หน้า : 9789747046151

Customer relationship management : concepts and technologies /

By Buttle, Francis,. New York : Routledge, Taylor & Francis Group, 2019 . xxiii, 444 pages : , Revised edition of the authors' Customer relationship management, 2015. 25 cm. 9781138498259

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Customer relationship management /

By Anderson, Kristin,. New York : McGraw-Hill, 2002 . xii, 164 p. : 0071379541

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Emotion marketing : the Hallmark way of winning customers for life /

By Robinette, Scott. New York : McGraw-Hill, 2001 . 247 p. : 0071364145

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How to talk to customers : create a great impression every time with MAGIC /

By Berenbaum, Diane,. San Francisco : Jossey-Bass, 2007 . x, 209 p. : 9780787987527 (cloth) | 0787987522 (cloth)

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Kellogg on branding in a hyper-connected world :

By Tybout, Alice M.. Hoboken, New Jersey : John Wiley & Sons, Inc., 2019 . xxviii, 338 pages : 24 cm. 9781119533184

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Managing customer experience and relationships : a strategic framework /

By Peppers, Don,. New Jersey : Wiley, 2017 . xxiv, 600 pages ; 25 cm.. 9781119236252

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Neuro-sell : how neuroscience can power your sales success /

By Hazeldine, Simon. London : Kogan Page, 2014 . xi, 212 pages 9780749469214 (pbk.)

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