PIM Creative Learning Space Search for '(su,complete-subfield:{BUSINESS & ECONOMICS}) AND (su,complete-subfield:{Consumer Behavior.})' with limit(s): 'suppress:false'

Competing against luck : the story of innovation and customer choice /

By Christensen, Clayton M.,. New York : HarperBusiness, an imprint of HarperCollins Publishers, 2016 . xix, 262 pages ; 24 cm. 9780062435613 | 0062435612

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Consumer expectations : micro foundations and macro impact /

By Curtin, Richard Thomas,. New York : Cambridge University Press, 2019 . 343 pages 9780521181136 (paperback)

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Neuro-sell : how neuroscience can power your sales success /

By Hazeldine, Simon. London : Kogan Page, 2014 . xi, 212 pages 9780749469214 (pbk.)

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