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qing she ming pai jian shang gou mai zhi nan = Light luxury brand Appreciation Buying Guide [book]
Publication details: Hangzhou : bei jing lian he chu ban gong si, 2013
LOC classification:
  • HD9999.L852 Q1
Availability: Items available for loan: PIM Creative Learning Space Chaengwattana (1).

she chi pin pin pai guan li / Chevalier, Michel [book] by
  • Chevalier, Michel
Edition: 6th. ed.
Publication details: Shanghai : ge zhi, 2013
LOC classification:
  • HD69.B7 C527 2013
Availability: Items available for loan: PIM Creative Learning Space Chaengwattana (1).

Sheng yin pin pai hua = Sonic branding / Jackson, Daniel M. [book] by
  • Jackson, Daniel M
Series: han yi guan li xue shi jie ming zhu cong shu
Publication details: Beijing : jing ji guan li á, 2011
Other title:
  • Sonic branding
LOC classification:
  • HD69.B7 .J29
Availability: Items available for loan: PIM Creative Learning Space Chaengwattana (1).

Shi chang ying xiao = Harvard business review on marketing/ Li Dong, Yang Wenjing yi. [book] by
  • Li Dong
  • Yang, Wenjing
Series: Hafo shang ye ping lun jing cui yi congLanguage: Chinese-English
Publication details: Beijing : Zhongguo ren min da xue chu ban she , 2004
Other title:
  • Harvard business review on marketing
LOC classification:
  • HD69 .L158
Availability: Items available for loan: PIM Creative Learning Space Chaengwattana (1).

shi shang pin pai xuan gou wan quan zhi nan / shi jie pin pai yan jiu ke ti zu [book] by
  • shi jie pin pai yan jiu ke ti zu
Publication details: beijing : bei jing gong ye da xue, 2014
LOC classification:
  • HD69.B7 S555
Availability: Items available for loan: PIM Creative Learning Space Chaengwattana (1).

Strategic brand management : building, measuring, and managing brand equity / Kevin Lane Keller, Vanitha Swaminathan by
  • Keller, Kevin Lane
  • Swaminathan, Vanitha
Edition: 5th ed.
Publication details: Harlow : Pearson Education Limited, 2020
LOC classification:
  • HD69.B7 .K298S
Availability: Items available for loan: PIM Creative Learning Space EEC (1).

Superbrands : an insight into many of Thailand's strongest brands volume I / [by Superbrands International, Thai Life Insurance]; editor Chris Champion [book] by
  • Champion, Chris
  • Superbrands International
  • Thai Life Insurance
Publication details: Thailand : Superbrands Ltd., c2004
LOC classification:
  • HD69.B7 .S959 2004
Availability: Items available for loan: PIM Creative Learning Space Chaengwattana (1).

yi yao chan pin pin pai zhan lue( yuan zhu di2 ban) = Pharmaceutical product branding strategies : simulating patient flow and portfolio dynamics / Paich, Mark [book] by
  • Paich, Mark
Publication details: Hangzhou : hua xue gong ye, 2014
LOC classification:
  • HD9665.5 .P142
Availability: Items available for loan: PIM Creative Learning Space Chaengwattana (1).

Zhan lve pin pai guan li= Strategic brand management./ Kevin Lane Keller;Kai le, li nai he. [book] by
  • Keller, Kevin Lane, 1956-
Series: Business administration classics : Marketing | Gong shang guan li jing dian yi cong, shi chang ying xiao xi lie
Edition: 2nd ed.
Language: Chinese-English
Publication details: Beijing : Zhong guo ren min ta xue chu ban she , 2006
LOC classification:
  • HD69.B7 K29Z
Availability: Items available for loan: PIM Creative Learning Space Chaengwattana (1).

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