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Essentials of marketing : a marketing strategy planning approach / William D. Perreault, Jr., Ph.D., University of North Carolina, Joseph P. Cannon, Ph.D. Colorado State University, E. Jerome McCarthy, Ph.D., Michigan State University. by
  • Perreault, William D
  • Cannon, Joseph P., Ph. D
  • McCarthy, E. Jerome
Edition: 16th Edition.
Publication details: New York : McGraw-Hill Education, 2018
LOC classification:
  • HF5415 .P426E
Availability: Items available for loan: PIM Creative Learning Space Chaengwattana (1).

Facebook marketing : an hour a day / Chris Treadaway, Mari Smith. by
  • Treadaway, Chris
  • Smith, Mari
  • Facebook (Firm)
Publication details: Indianapolis : Wiley Pub., 2010
LOC classification:
  • HF5415.1265 .T74F
Availability: Not available: PIM Creative Learning Space Chaengwattana: In Cataloging (1).

Overfished ocean strategy: powering up innovation for a resource-deprived world / Nadya Zhexembayeva [book] by
  • Zhexembayeva, Nadya
Publication details: San Francisco; Berrett-Koehler Publishers, Inc : , c2014
LOC classification:
  • HC79 .E5 Z4483 2014
Availability: Items available for loan: PIM Creative Learning Space Chaengwattana (1).

Flying pig internationl pleasing tourist flagship store analysis on the marketing strategy of thailand online tourism Dongshuai Chen by
  • Chen, Dongshuai
  • Panyapiwat Institute of Management Business Administration (Chinese program)
Publication details: Nonthaburi : Panyapiwat Institute of Management, 2017
Dissertation note: Independent Study (CMBA (Business Administration (Chinese program)) -- Panyapiwat Institute of Management, 2017)) -- Panyapiwat Institute of Management, 2017
Online access:
LOC classification:
  • IS .C445F
Availability: Items available for loan: PIM Creative Learning Space Chaengwattana (1).

Global and transnational business : strategy and management / George Stonehouse ... [et al.] by
  • Stonehouse, George
Publication details: Chichester, West Sussex : Wiley, c2000
LOC classification:
  • HD62.4 .G52 2000
Availability: No items available.

Gong ying lian guan li = Supply chain management./ Sunil Chopra; Peter Meindl; Qiao pu la.; Rongqiu Chen [book] by
  • Chopra, Sunil, 1960-
  • Meindl, Peter, 1970-
Series: Gong shang guan li jing dian yi congLanguage: Chinese-English
Publication details: Beijing : Zhongguo ren min da xue chu ban she , 2008
Other title:
  • Supply chain management.
LOC classification:
  • HF38.5 .C533
Availability: Items available for loan: PIM Creative Learning Space Chaengwattana (1).

Hyakuen no kora o sen'en de uru hoho. 2 Bijinesu senryaku ga wakaru ju no monogatari Takahisa Nagai by
  • Nagai, Takahisa
Edition: 2nd ed.
Publication details: Tokyo : Chukeishuppan, 2012
LOC classification:
  • HF5415.12 .N147
Availability: Not available: PIM Creative Learning Space Chaengwattana: In Cataloging (1).

Integrated Marketing Communications : A Global Brand-Driven Approach. by
  • Kitchen, Philip J
  • Tourky, Marwa E
Edition: 2nd ed.
Publication details: Cham : Palgrave Macmillan, 2022
LOC classification:
  • HF5415.127 .K55I
Availability: Items available for loan: PIM Creative Learning Space Chaengwattana (1).

Integrated marketing communications : creative strategy for idea to implementation Blakeman, Robyn [book] by
  • Blakeman, Robyn
  • Ouwersloot, Hans
Edition: 3rd ed.
Publication details: Lanham,Maryland : Rowman&Littlefield, 2018
LOC classification:
  • HF5415.123 .B636I
Availability: Items available for loan: PIM Creative Learning Space Chaengwattana (1).

jie mi shi jie ding ji she chi pin de pin pai zhan lue= The Luxury strategy / Vincent Bastien , Jean-Noel [book] by
  • Bastien, Vincent
Edition: 2nd. ed.
Publication details: Beijing : ji xie gong ye, 2014
LOC classification:
  • HD9999.L852 B326 2014
Availability: Items available for loan: PIM Creative Learning Space Chaengwattana (1).

Kellogg on branding in a hyper-connected world : Alice M. Tybout. by
  • Tybout, Alice M
Publication details: Hoboken, New Jersey : John Wiley & Sons, Inc., 2019
LOC classification:
  • HD69.B7 .T977K
Availability: Items available for loan: PIM Creative Learning Space Chaengwattana (1).

Marketing 5.0 : technology for humanity / Philip Kotler, Hermawan Kartajaya, Iwan Setiawan. by
  • Kotler, Philip
  • Kartajaya, Hermawan
  • Setiawan, Iwan
Publication details: Hoboken, N.J. : Wiley, c2021
Other title:
  • Marketing five point zero
  • Technology for humanity
LOC classification:
  • HF5415 .K598M 2021
Availability: Items available for loan: PIM Creative Learning Space EEC (1).

Marketing strategy / O.C. Ferrell, Michael D. Hartline [book] by
  • Ferrell, O.C
  • Hartline, Michael D
Edition: 3th[ed.].
Publication details: Mason, OH : Thomson South-Western, c2005
LOC classification:
  • HF5415.13 .F383 2005
Availability: Items available for loan: PIM Creative Learning Space Chaengwattana (1).

Marketing strategy for the creative and cultural industries by
  • Kolb, Bonita M
Series: Mastering management in the creative and cultural industries
Publication details: Abingdon, Oxon ; NewYork, NY : Routledge, 2016
LOC classification:
  • NX634 .K655
Availability: Items available for loan: PIM Creative Learning Space Chaengwattana (1).

Mobile marketing : how mobile technology is revolutionizing marketing, communications, and advertising / Daniel Rowles [book] by
  • Rowles, Daniel
Publication details: Philadelphia : Philadelphia : Kogan Page, 2014
LOC classification:
  • HF5415.1265 .R884 2014
Availability: Items available for loan: PIM Creative Learning Space Chaengwattana (2).

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