01723cam a22002298i 450000100070000000500170000700700030002400800410002702000180006805000170008610000250010324501140012825000200024226000290026230000500029150400510034152009610039265000320135365000310138565000430141670000340145983649120230531231458.0tz191212s2020 nju b 001 0 eng  a978111934573200aGT3405b.G651 aGoldblatt, Joe Jeff,10aSpecial events :bthe brave new world for bolder and better live events /cJoe Goldblatt, Shawn Seungwon Lee. aEighth edition. aHoboken :bWiley,c2020. axxx, 366, 19 pages :billustrations ;c26 cm. aIncludes bibliographical references and index. a"Understand and appreciate the importance of economic, social, cultural, political, technological and environmental sustainability for planned events. Recognize and understand the economic, social, political, cultural, technological and environmental changes that are affecting the global events industry. Identify and benefit from the demographic changes affecting the global event industry. Utilize the psychographic changes affecting event length, purpose, and outcomes to improve performance Recognize and analyze the multitudinous challenges facing the events industry including financial, security, labor, ecological, and other critical areas. Identify new and emerging career opportunities in this growing field. Understand why education has become the most important factor in the growth of planned events. Identify industry certification programs. Advance your career throughout the twenty-first century. Develop new ways to sustain your career"-- 0aSpecial eventsxManagement. 0aSpecial eventsxMarketing. 0aSpecial eventsxEnvironmental aspects.1 aLee, Shawn Seungwon,eauthor.