01034cam a22002897i 4500 835438 20230531231438.0 tz 130304t20132013njua 001 0 eng 9781118625163 (cloth) PIMLIB HF5415.1255 .M676S Mootee, Idris, 67729 60-minute brand strategist : the essential brand book for marketing professionals / Idris Mootee. Sixty-minute brand strategist New Jersey : Wiley, 2013. 3665 x, 246 pages : illustrations (some color) ; 24 cm New Arrivals Nov 2021 Includes index. Introduction -- All about brands -- Branding in a postmodern culture -- Strategic perspective of branding -- Managing brand value -- About the author. Branding (Marketing) 0050 หนังสือได้รับบริจาค 9762 BK 835438 siriporn 835438 835438 0 0 lcc 0 0 BKE PIMLIB PIMLIB GEN-EN 2021-11-27 บริจาคโดย CPALL Knowledge Center 0.00 0130000056457 0 HF5415.1255 .M676S 2013 32550000512830 2023-05-09 C.2 0.00 2023-05-09 BK