01837cam a22002898i 4500 832856 190318s2019 enk b 001 0 eng 9781138090651 (pbk.) 9781138090644 (hardback : alk. paper) TX907 .S58 2019 338.4/791 23 Siu, Ricardo Chi Sen, author. 62562 Economic principles for the hospitality industry / Ricardo Chi Sen Siu. First edition. 1910 Abingdon, Oxon : Routledge, 2019. 4722 222 pages. text txt rdacontent unmediated n rdamedia volume nc rdacarrier Hospitality essentials series Includes bibliographical references and index. "Economics Principles for the Hospitality Industry is the ideal introduction to the fundamentals of economics in this dynamic and highly competitive sector. Applying economic theory to a range of diverse and global hospitality industry settings, this book gives the theory real-world context. Looking at critical issues around sustainable economic development in the hospitality industry such as diversification, technology, determinates of demand, and pricing, it enables students to effectively conduct business analyses, evaluate business performance and conduct effective improvements over time. Written in an engaging style, this book assumes no prior knowledge of economics and contains a range of features, including international case studies and discussion questions, to aid beginners in the subject. This will be an essential introductory yet comprehensive resource on economics for all hospitality students"-- Provided by publisher. Hospitality industry. 47952 BK 832856 832856 832856