@book{827777,
	author = {Xiaojuan Tong and Shenglong Han},
	title = {The influence of humorous style and egree of involvement on effectiveness of sensational low-involvement product advertising},
	publisher = {,},
	year = {.},
	address = {กรุงเทพฯ: จุฬาลงกรณ์ :}
}