01609nam a22003257a#4500 822939 tz 160924t2015 th ||||| |||| 00| 0 eng d 9780415526593 PIMLIB HD59 .L365 McKee, Kathy Brittain 48196 Applied public relations: cases in stakeholder management Applied public relations Third edition New York, NY : Routledge, Taylor & Francis Group, 2015. 46704 258 p New Arrivals-Sep.2016 This Third Edition features: *25 new and current domestic and international case studies specifically chosen for their relevancy and relatability to students * New Professional Insights commentaries where practitioners respond to a set of questions relating to their work * Increased emphasis on ethics and social responsibility * Fully enhanced companion website that is connected with the text, including a test bank and PowerPoint presentations for instructors, and chapter-specific discussion questions and additional readings for students. Public relations -- Case studies. 48199 Public relations. 46999 Belangengroepen. 48200 0041 นิเทศศาสตรบัณฑิต วิชาเอกการสื่อสารองค์กรและแบรนด์ CB (ป.ตรี) 122 Hinton, Marcie 48197 Lamb, Larry F. 48198 BK 822939 siriporn 822939 822939 0 0 lcc 0 0 BKE PIMLIB PIMLIB GEN-EN 2016-09-24 บุ๊คเน็ท 2507.00 0130000040592 1 1 HD59 .L365 2015 32550000238531 2023-05-09 2507.00 2023-05-09 BK