00973nam a22002897a#4500 822668 tz 160907t th ||||| |||| 00| 0 eng d 9780077116279 PIMLIB HF5415 .P265 Palmer, Adrian 17955 Principles of services marketing 5. ed London : McGraw-Hill, 2008. 24649 606 p. ill New Arrivals-Sep.2016 Covering management of the service counter and recovery from service failure, customer care, and information as a source of competitive advantage, this text is introduced by a discussion of the difference between goods and service marketing. Service industries -- Marketing. 47697 Dienstleistung. 47698 Marketing 2095 0098 Stendent Thailand 47561 BK 822668 benjamad 822668 822668 0 0 lcc 0 0 ST PIMLIB PIMLIB 2016-09-07 บริจาคโดย Stenden Thailand (ST) 0.00 0130000051075 15 1 HF5415 .P265 2008 32550000238247 2023-05-09 0.00 2023-05-09 BK 0 0 lcc 0 0 ST PIMLIB PIMLIB 2016-09-07 บริจาคโดย Stenden Thailand (ST) 0.00 0130000051076 15 1 HF5415 .P265 2008 32550000238252 2023-05-09 C.2 0.00 2023-05-09 BK