01343cam a2200229 a 45000010006000000050017000060080041000230200018000640500023000821000030001052450115001352500012002502600033002623000038002955000059003335040063003925050535004556500040009906500031010306500022010617000030010833043320230531230851.0120823s2014    nyua     b    001 0 eng    a978032186494900aPE1475b.G382 20141 aGerson, Steven M.,d1948-10aTechnical communication :bprocess and product with myTechCommbab/cSteven J. Gerson, Sharon M. Gersonh[book]  a8th ed.  aNew York :bPearson,cc2014.  axxviii, 590 p. :bill (some col.)  aSharon Gerson's name appears first in earlier editions  aIncludes bibliographical references (p. 579-584) and index0 aAn introduction to technical communication -- The communication process -- Objectives in technical communication -- Audience recognition -- Ethical considerations -- Research -- Routine correspondence -- Social media -- The job search -- Document design -- Using visual aids -- Communicating to persuade -- Technical descriptions and process analyses -- Instructions, user manuals, and standard operating procedures -- Web sites and online help -- Short, informal reports -- Long, formal reports -- Proposals -- Oral presentations 0aEnglish languagexTechnical English 0aEnglish languagexRhetoric 0aTechnical writing1 aGerson, Sharon J.,d1948-