CHHUNHENG SROEURN <br/><br/>
The effect of service fairness and service quality on customer satisfaction and loyalty : a case of mobile financial applications in phnom penh  

 - Nonthaburi :  Panyapiwat Institute of Management,  2025 
 - P.107 
<br/><br/>Independent Study : Master of Business Administration (International Business) -- Panyapiwat Institute of Management, 2025.<br/> 
<br/><br/><label>Subjects--Topical Terms: </label><br/>IMBA<br/>Service Fairness<br/>Service Quality<br/>customer satisfaction<br/>customer loyalty<br/>Mobile Financial Application
<br/><br/><label>LC Class. No.: </label>IS  / C531E