กลยุทธ์การตลาด : (Record no. 1000747)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01279nam a2200277 a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | PIMLIB |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250711120957.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 171208s2017 th 000 0 tha d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789744144140 |
| 041 1# - LANGUAGE CODE | |
| Language code of text/sound track or separate title | tha |
| Language code of original | eng |
| 050 #4 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415.13 |
| Item number | .ค765ก |
| Year | 2560 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | เคลเลอร์, เควิน เลน |
| 245 10 - TITLE STATEMENT | |
| Title | กลยุทธ์การตลาด : |
| Remainder of title | on strategic marketing. / |
| Statement of responsibility, etc. | โดย Kevin Lane Keller & James A. Narus ; ผู้แปล ณัฐยา สินตระการผล |
| 246 31 - VARYING FORM OF TITLE | |
| Title proper/short title | HBR's 10 must reads : on strategic marketing. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | กรุงเทพฯ : |
| Name of publisher, distributor, etc. | เอ็กซเปอร์เน็ท, |
| Date of publication, distribution, etc. | 2560. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 378 หน้า |
| 500 ## - GENERAL NOTE | |
| General note | แปลและเรียบเรียงจาก HBR's 10 must reads : on strategic marketing. |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | การจัดการตลาด |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | การวางแผนเชิงกลยุทธ์ |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| 9 (RLIN) | 9762 |
| Topical term or geographic name as entry element | 0050 หนังสือได้รับบริจาค |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | นารัส, เจมส์ เอ |
| 700 0# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | ณัฐยา สินตระการผล |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Keller, Kevin Lane. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Narus, James A. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | หนังสือ |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Inventory number | Shelving control number | Total Checkouts | Total Renewals | Full call number | Barcode | Date last seen | Date last checked out | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Available | หนังสือภาษาไทย | PIM Creative Learning Space Chaengwattana | PIM Creative Learning Space Chaengwattana | Chinese Book Shelves | 23/01/2024 | บริจาคโดย Professor Dr. Qi Dongfang | 250.00 | 01300000149556 | Thai: HF - HF 2 | 4 | 19 | HF5415.13 .ค765ก | 32550000518241 | 15/07/2025 | 11/07/2025 | 250.00 | 23/01/2024 | หนังสือ |
