The effect of service fairness and service quality on customer satisfaction and loyalty : a case of mobile financial applications in phnom penh

CHHUNHENG SROEURN

The effect of service fairness and service quality on customer satisfaction and loyalty : a case of mobile financial applications in phnom penh - Nonthaburi : Panyapiwat Institute of Management, 2025 - P.107

Independent Study : Master of Business Administration (International Business) -- Panyapiwat Institute of Management, 2025.



IMBA
Service Fairness
Service Quality
customer satisfaction
customer loyalty
Mobile Financial Application

IS / C531E